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Marketing Facts

  • nieuwChinese muur tussen journalistiek en commercie: pleidooi voor wederopbouw
    Het internet kwam met de belofte van gratis informatie, voor iedereen overal beschikbaar. Zowaar een mooi vooruitzicht. Maar gratis bleek een verkeerde voorstelling van zaken. We betalen een prijs, en die prijs bleek hoog. Dankzij het internet kregen…
    - 12 hours ago 24 Apr 18, 3:00pm -
  • nieuwHoe millennial-marketing de toekomst van B2B verandert
    Tegenwoordig is 73 procent van de werkende millennials betrokken bij aankoopbeslissingen voor hun (eigen) bedrijf. Met de verwachting dat millennials binnen tien jaar de meerderheid van de wereldberoepsbevolking zullen uitmaken, zal deze koopdynamiek…
    - 16 hours ago 24 Apr 18, 11:00am -
  • nieuwOmzeil de nadelen die kleven aan conversie-attributie
    Tot nog maar pas geleden was de wereld ingericht op last-click conversie-attributie. Heel kort door de bocht gezegd: het laatste kanaal dat een bezoeker aanlevert, krijgt 100 procent van de waarde. Dat dit in veel situaties niet ideaal is, moge duid…
    - 19 hours ago 24 Apr 18, 8:00am -
  • Satelliet-data voor de hele wereld
    Wie vroeger een satelliet wilde lanceren, moest over diepe zakken beschikken. Vandaag de dag schiet je al voor drie ton een satelliet de lucht in: 150.000 euro voor de bouw van de satelliet en hetzelfde bedrag voor de lancering. Nog steeds veel geld,…
    - 1 day ago 23 Apr 18, 3:00pm -
  • Vijf principes om Facebook, Google en hun algoritmes onder controle te houden
    Hoe kunnen we controle houden op bedrijven als Facebook en hun algoritmes, terwijl ze moeilijk te begrijpen zijn en steeds complexer worden? Door ons niet te laten afschrikken door de wiskunde, maar terug te gaan naar de basis, en eerlijke en rechts…
    - 2 days ago 23 Apr 18, 11:00am -
  • 14 juni 2018: Congres Facebook & Instagram Marketing #adv
    Wil jij je business een boost geven met social marketing? Kom dan op 14 juni naar de Jaarbeurs Utrecht voor het Congres Facebook & Instagram Marketing. Ontwikkelingen en trends in social marketing volgen elkaar razendsnel op. Met de sessies van toona…
    - 2 days ago 23 Apr 18, 9:30am -
  • Artificial Intelligence als volgende stap in personalisatie
    Chatbots kennen we al jaren. Wat gebeurt er als je zelflerende algoritmen niet alleen antwoord laat geven op klantvragen, maar als je alle aspecten van de klantbeleving automatiseert? Luidt dit een volgende fase in van klantinteractie?  Lees meer ov…
    - 2 days ago 23 Apr 18, 8:00am -
  • Viral Friday week 16/2018: het geheim van succes, proosten met PSV en een paarse krokodil
    Viral Friday is de wekelijkse rubriek op Marketingfacts in samenwerking met Mindshare, waarin de beste virals van de afgelopen week worden belicht. Met deze week video's van NBA 2K18, Interpolis, Bavaria, Schweppes en OHRA. Lees meer over: Viral Frid…
    - 5 days ago 20 Apr 18, 2:00pm -
  • Boek: Content, zuurstof voor je klanten
    Een nieuwe rubriek op Marketingfacts: NIMA Register Marketeers delen hun mening over vakliteratuur. Welke boeken zijn interessant of relevant en wat vinden ervaren marketingprofessionals ervan? Tweewekelijks recenseren Register Marketeers de mees…
    - 5 days ago 20 Apr 18, 11:00am -
  • Wanneer gaat er geld verdiend worden aan online boodschappen?
    Het gaat goed met de online omzetten van supermarkten, maar het break-even punt is nog niet in zicht – en dat terwijl de investeringen doorgaan. Wanneer wordt het payback time voor de supers? Lees meer over: Wanneer gaat er geld verdiend worden aan…
    - 5 days ago 20 Apr 18, 8:00am -

Marketing Tribune

  • nieuwPaul Kroef: 'Merkkracht Sire breder inzetten'
    Wisseling van de wacht bij Stichting Ideële Reclame (Sire): voorzitter Imme Rog stopt en geeft het stokje over aan Paul Kroef, algemeen directeur van reclamebureau Ara. Hoog tijd voor een paar ideële vragen. 'We gaan over naar langere campagnes.'
    - 50 mins ago 25 Apr 18, 1:50am -
  • nieuwVolvo tovert Amsterdam om tot rijdende showroom
    Interessante inzet van Digital Out Of Home: voor de promotie van de nieuwe Volvo XC40 werkten Kinetic, Mindshare en Grey Amsterdam samen met BlowUp Media en JCDecaux. De campagne vond plaats rondom het Museumplein in Amsterdam.
    - 1 hour ago 25 Apr 18, 1:34am -
  • nieuwFatboy en IMA lanceren campagne tegen burn-out
    Lifestylemerk Fatboy lanceert vandaag in samenwerking met influencer marketingbureau IMA de campagne #GetFat. Het concept richt zich op het creëren van bewustwording rondom millennial stress en burn-outs.
    - 2 hours ago 25 Apr 18, 1:06am -
  • nieuwComplex radiolandschap biedt juist kansen
    Waar radio vroeger een zelfstandig medium was, maakt het nu deel uit van een complex medialandschap, waarin niet alleen internet veel verandering heeft gebracht, maar ook crossmediale toepassingen – en opname in multimediale conglomeraten. Dit bied…
    - 2 hours ago 25 Apr 18, 1:03am -
  • nieuwMicael Dahlen keynote speaker Nima Marketing Day 2018
    Professor of Marketing and Consumer Behavior Micael Dahlen lijkt rechtstreeks weggelopen uit een bloedstollende Zweedse misdaadserie en hij voedt die associatie graag. Hij is één van de twee prominente keynotes tijdens Nima Marketing Day editie 201…
    - 12 hours ago 24 Apr 18, 2:55pm -
  • nieuw'Oppassen dat branded content niet het nieuwe reclameblok wordt'
    In #15 van de Content Rally: Mark van der Werff, creative director bij online videobureau LifeHunters. Wat is zijn visie op het contentmarketingvak?
    - 13 hours ago 24 Apr 18, 2:01pm -
  • nieuwOnderzoek: 60% millennials bezorgd over nepnieuws
    Iets meer dan de helft van de Nederlanders maakt zich weleens zorgen over nepnieuws, zo blijkt uit onderzoek van Counter Content. Voor millennials is dat met zestig procent zelfs iets meer.
    - 14 hours ago 24 Apr 18, 1:01pm -
  • nieuwRedesign Arla Biologisch door ProudDesign
    In 2010 werd Arla Biologisch in de supermarkt geïntroduceerd met een design van ProudDesign en na acht jaar is het tijd voor de volgende stap.
    - 14 hours ago 24 Apr 18, 12:52pm -
  • nieuwBlokker ceo Meijer treedt terug
    Het blijft onrustig in de top van Blokker. Bestuurvoorzitter en ceo Casper Meijer legt per 30 juni 2018 zijn functies neer.
    - 14 hours ago 24 Apr 18, 12:34pm -
  • nieuwMax Verstappen in commercial voor Jumbo Racedagen
    Autocoureur Max Verstappen speelt vanaf deze week weer de hoofdrol in een commercial van Jumbo. Onderwerp is uiteraard zijn deelname aan de Jumbo Racedagen.
    - 15 hours ago 24 Apr 18, 12:05pm -

Daily Morning Coffee

  • The Vitamins You Need to Take If You Work Out a Lot
    If you’ve been feeling tired and sore quite a lot lately, you need to up your nutrition game and add some of the vitamins we are about to see to your diet. Let’s jump right in.The post The Vitamins You Need to Take If You Work Out a Lot appeare…
    - 1 day ago 23 Apr 18, 8:05pm -
  • Here’s What Your Choice Of Coffee Flavour Says About Your Fashion Style
    Here's What Your Choice Of Coffee Flavour Says About Your Fashion Style. The latest trend on Instagram is the handle @CoffeeClothesThe post Here’s What Your Choice Of Coffee Flavour Says About Your Fashion Style appeared first on Daily Morning Cof…
    - 8 days ago 16 Apr 18, 5:00pm -
  • Types of Coffee Makers: How to Choose the Best for your Coffee?
    The types of coffee makers will have an influence not only on its ease of use but also the quality of the coffee. With this, be sure to choose wisely!The post Types of Coffee Makers: How to Choose the Best for your Coffee? appeared first on Daily Mo…
    - 12 days ago 12 Apr 18, 5:52pm -
  • 3 Steps to Delivery Like a Pro: Coffee Photography
    3 Steps to Delivery Like a Pro: Coffee Photography I can scarcely envision my mornings without a cup of flavorsomeThe post 3 Steps to Delivery Like a Pro: Coffee Photography appeared first on Daily Morning Coffee.
    - 15 days ago 9 Apr 18, 9:09pm -
  • How Tech Can Be Used to Transform Your Customers Into Brand Advocates
    Tech doesn't always have to be a bad thing. In fact, when used correctly, you can use tech to turn customers into advocates for your brand. The post How Tech Can Be Used to Transform Your Customers Into Brand Advocates appeared first on Daily Mornin…
    - 34 days ago 21 Mar 18, 2:51pm -
  • Useful Coffee Making Gadgets to Improve Your Morning Coffee
    If you are coffee-obsessed, it is really hard to leave a single day without it. Only coffee connoisseurs realize coffee making is not just a sip of drink, its’ ground is a bit higher when you want your coffee to taste a genuine flavor.The post Use…
    - 53 days ago 2 Mar 18, 6:49pm -
  • What are the Best Coffee Makers under 4k in India?
    With a number of high-profile coffee café opening their stores across the country, the number of people getting addicted to a regular dose of coffee is increasing day by day. This has also led to a number of coffee manufacturers bringing their best…
    - 61 days ago 22 Feb 18, 9:40pm -
  • Differences Between Popular Italian Coffees – An Infographic
    It’s quite easy to get confused between the different varieties of coffee offered in Italy. You may often end up drinking a glass of milk instead of a latte or a different version of an espresso than the one you wanted.The post Differences Between…
    - 69 days ago 14 Feb 18, 9:19pm -
  • HEALTHY LUNCHES FOR WORK UNDER 500 CALORIES
    Lunch is said to be another very important meal after breakfast. For running your day pleasantly, it is crucial to stay energized but to stay energized does not mean to sack your body up with unnecessary calories.The post HEALTHY LUNCHES FOR WORK UN…
    - 76 days ago 7 Feb 18, 10:31pm -
  • Does Yoga Really Help With Depression?
    To be depressed is to experience feelings of unending sadness. When we are depressed, not only do we feel hopeless, but we also beat ourselves up over our emotions, feeling shame at our situation.The post Does Yoga Really Help With Depression? appea…
    - 77 days ago 6 Feb 18, 10:06pm -

Successful Blog - Liz Strauss

  • The Five Habits You Need to Be a Successful Business Owner
    By Kayla Matthews Success as a business owner entails developing great habits that promote efficiency and productivity, as well as an ability to fairly and effectively communicate. Acquiring these traits is easier said than done, but entirely possibl…
    - 6 days ago 19 Apr 18, 1:22pm -
  • Q&A with Debra Ruh, Author of Inclusion Branding
    I have a special treat this week! I’m happy to share an interview I conducted with Debra Ruh, whose new book, Inclusion Branding, will be released this week. Her latest book is about how brands can learn to engage with the Community of Persons wi…
    - 13 days ago 12 Apr 18, 1:48pm -
  • Does Your Website Clearly Explain Your Brand?
    When you run a business of any size, it is imperative that you have a sound website. Yes, before the Internet age several decades back, one could get away without a website. Back then, most businesses relied on word-of-mouth to reach consumers. All i…
    - 13 days ago 11 Apr 18, 5:38pm -
  • Six Free Online Courses for Entrepreneurial Success
    By Kayla Matthews Whether you’re just starting out as an entrepreneur or have been one for years, the learning process never ends. Any opportunity to expand your skills and knowledge base makes you more competitive, adaptable to challenges, inquisi…
    - 41 days ago 15 Mar 18, 12:20pm -
  • Cook up Success for Your Brand
    How is your business doing these days when it comes to making revenue? While all business owners would love to say their companies are running well that is not the case. With that in mind, you want to do all you can to increase the odds of having a l…
    - 41 days ago 15 Mar 18, 12:02am -
  • How to Keep Yourself Motivated to Build Your (Online) Career
      If you have motivation, you can overcome almost any situation. ~Peter Marshall (source: 51 Greatest Motivational Quotes) No matter what it is you want to achieve, be it building your personal brand or capturing your dream job, it can be a long and…
    - 53 days ago 2 Mar 18, 5:44pm -
  • How a Password Manager Can Increase Your Work Productivity
    By Kayla Matthews Whether you’re logging into your email or a time-tracking interface, it requires remembering passwords. However, with all the other things you might have on your mind, the act of remembering a password — or several — could thr…
    - 61 days ago 22 Feb 18, 1:43pm -
  • Are You Investing in the Right Business Opportunities?
    Trying to come up with the right commercial property investments can prove tricky at times. Making the right calls more times than not is critical if you want to avoid financial issues now and later. So, where do you turn for the best business commer…
    - 62 days ago 22 Feb 18, 12:48am -
  • Book Review: Building on Bedrock, by Derek Lidow
    Successful entrepreneurship starts with donkey poop and watermelon juice, according to Derek Lidow. I couldn’t agree more. Some people think that successful entrepreneurs roll around in expensive cars, giving interviews on CNN, and gracing the cove…
    - 68 days ago 15 Feb 18, 1:41pm -
  • Could Distractions Be Taking a Toll on Your Business?
    To make your business as efficient as it can be, you need to have a myriad of things fall into place. First, you want to hire the best employees possible. Sure, there will be times when you make a mistake or two in the hiring process. That said getti…
    - 76 days ago 8 Feb 18, 2:07am -

Shout me Loud - Tips voor Bloggers

  • Top Affiliate Networks To Find Affiliate Programs [Mega List]: 2018 Edition
    Are you looking to promote the best affiliate programs that offer high commission and also pay in time? Today, you will be learning about the affiliate marketplaces which top affiliates use to earn millions of dollars a month. I have shared some of t…
    - 3 days ago 22 Apr 18, 7:30am -
  • This New Approach To Affiliate Marketing Is Bound To Multiply Your Earnings
    Affiliate Marketing is one of the ways bloggers make money. If you’ve been on this blog before, you probably must have come across Harsh’s eBook on Affiliate Marketing and Income Reports. The eBook is an excellent resource if you are starting the…
    - 5 days ago 20 Apr 18, 12:28pm -
  • How To Add Schema Markup To WordPress And Get Rich Snippets
    Most bloggers do everything possible to make their content rank higher in Google. That’s a good thing and you should always strive to increase your site’s Google rankings. But it’s not just about where you rank, it is also about how many people…
    - 9 days ago 16 Apr 18, 9:51am -
  • Email Funnel For Selling Products – A #ShoutersChat Recap
    When we talk about emails, we will all agree with the fact that they are the oldest and the most efficient way to reach out to your online audience. No social networking site provides the sort of engagement that emails do for our readers. And email m…
    - 14 days ago 11 Apr 18, 7:30am -
  • ViralBao – The New Influencer Marketing Platform For Paid YouTube Sponsorship
    One of the fastest ways to make money from your YouTube channel is to get interesting projects from brands. The challenge for a YouTube creator like you and me is to find such deals. This is where influencer marketing platforms come into the picture.…
    - 18 days ago 6 Apr 18, 3:00pm -
  • Writing an eBook – A #ShoutersChat Recap
    When you blog, the most important thing that you need to keep in mind is the content of your blog because that is what attracts your readers. Have you ever thought of compiling all your ideas into a book? As a writer, writing an eBook will always be…
    - 21 days ago 4 Apr 18, 7:30am -

Sales and Management Blog

Ducttape Marketing

  • Weekend Favs April 21
    Weekend Favs April 21 written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encou…
    - 3 days ago 21 Apr 18, 3:00pm -
  • How to Get More Time Back In Your Work Week
    How to Get More Time Back In Your Work Week written by John Jantsch read more at Duct Tape MarketingMarketing Podcast with Mandi Ellefson Podcast Transcript My guest for this episode of the Duct Tape Marketing Podcast is Mandi Ellefson, a scalable f…
    - 5 days ago 19 Apr 18, 3:00pm -
  • Developing Content for Your Mobile Audience
    Developing Content for Your Mobile Audience written by John Jantsch read more at Duct Tape MarketingHave you ever seen content on a mobile device that you’re excited to read and click through to view it only to realize you need to squint or zoom i…
    - 7 days ago 17 Apr 18, 4:30pm -
  • Weekend Favs April 14
    Weekend Favs April 14 written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encou…
    - 10 days ago 14 Apr 18, 3:00pm -
  • The Value of Discoverable, Shareable, and Useful Content
    The Value of Discoverable, Shareable, and Useful Content written by John Jantsch read more at Duct Tape MarketingMarketing Podcast with John Jantsch About Creating Useful Content There’s no way around it, there are a lot of marketing channels toda…
    - 12 days ago 13 Apr 18, 12:44am -
  • What Goes Into Creating An Effective Mobile Marketing Campaign?
    What Goes Into Creating An Effective Mobile Marketing Campaign? written by John Jantsch read more at Duct Tape MarketingI recently wrote a post about the importance of mobile optimization and today I want to expand further on the topic of mobile and…
    - 14 days ago 10 Apr 18, 6:41pm -
  • Weekend Favs April 7
    Weekend Favs April 7 written by John Jantsch read more at Duct Tape MarketingMy weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encour…
    - 17 days ago 7 Apr 18, 3:00pm -
  • How to Attract Customers and Keep Them Forever
    How to Attract Customers and Keep Them Forever written by John Jantsch read more at Duct Tape MarketingMarketing Podcast with Joey Coleman Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Joey Coleman. He i…
    - 20 days ago 4 Apr 18, 4:05pm -
  • Transcript of How to Attract Customers and Keep Them Forever
    Transcript of How to Attract Customers and Keep Them Forever written by John Jantsch read more at Duct Tape MarketingBack to Podcast Transcript John Jantsch: Hello and welcome to another episode of The Duct Tape Marketing Podcast. This is John Jants…
    - 20 days ago 4 Apr 18, 4:00pm -
  • How to Create A Mobile Website That Gets Found By Google
    How to Create A Mobile Website That Gets Found By Google written by John Jantsch read more at Duct Tape MarketingHere’s the thing, as a society, we’re constantly on the go and Google has adapted to this sort of lifestyle. Because of this, in ord…
    - 21 days ago 3 Apr 18, 9:52pm -

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